Seth Godin, a long standing marketing guru, introduced the concept of Permission Marketing in the late 1990s. This technique promoted that the most effective form of communication or marketing is not done by random cold calling or billboards, but through creating real relationships with your customers that they themselves ask for.

Fast forward into the 2000s and Permission Marketing has gone mainstream thanks to the invention of online social media. With platforms such as Facebook, Twitter, Linkedin, Google+, and others, it is now possible and easy to build real relationships with your target market.

This not only drives traffic to your website, but also builds loyalty for your brand that can pay dividends for your business’ future growth.

In all, social media platforms play a central role in the latest digital marketing and online advertising campaigns. At ECNet Solutions Inc., our team of Toronto-based professionals provide the technical skills needed to integrate diverse social platforms and services into your website and digital projects. This includes:

• Implementing social buttons and widgets (Like, Tweet, Share, +1, etc)
• Web development for social media campaigns and multi-platform mash-ups
• Integrating with API's from Facebook, Twitter, Google Maps, Foursquare, Tumblr, Flickr, YouTube, etc
• Social media monitoring, measurement and analytics

Learn more by calling us today for a free consultation and quote!